Crafted work. Tell good stories. Strategy with yummy design. 




We've always let the work do the talking, and we've carefully selected a little of everything we've done for our local and global clients.

WHAT WE DO

As soon as Neymar broke Pelé’s record for most goals with the Brazilian national team, the comparisons between the two were bound to happen. But comparisons in football are rarely kind to a player’s career.

So we created the campaign "History Does Not Repeat Itself", launched worldwide at the exact moment Neymar surpassed Pelé’s record during the 2022 FIFA World Cup. It celebrated Neymar’s journey to that milestone—from a heartfelt, personal perspective—helping steer the conversation toward a less toxic, yet still honorable, narrative.

PUMA — History doesn't repeat itself

A podcast called 'Fan With No Limits'—exploring stories of fans who got into accidents chasing their idols—set the stage for the campaign "For Everything That Matters to You, There’s an Insurance at Itaú" across digital platforms.

In partnership with Chico Felitti, we embarked on an in-depth investigation into bizarre and extreme fan behavior. Traveling across Brazil, we uncovered six jaw-dropping stories of fans who crossed every line to get closer to their idols. The result? A gripping six-episode series that captures the wild devotion of Brazilian fandom—and highlights why having insurance matters, especially when limits don’t exist.

For everything that matters to you, there is an insurance at Itaú

"Food, if you care." The very first Liv Up campaign, highlighting the company’s commitment to every step of the production chain, right up to the moment the food reaches the consumer.

Food if you care about the impact you make on the world, if you care about nature, fair wages for workers, flavor, quality—and, why not, the glow of your skin, because, let’s face it, it’s all connected.

Liv Up — Food, if you care

Some people spend hours scrolling through dream homes and apartments, with no intention of renting or buying—just for the joy of imagining a new life. We call them Apartment Stalkers. They call it a hobby. We call it an opportunity.

So, we asked ourselves: what if we made stalking houses even more exciting?

Enter the first-ever gamified house hunt inside a music video. We partnered with Duda Beat, turning real QuintoAndar listings into the stunning locations for her latest performances. Each house and apartment in the video? A real property you could actually find on our app.

The challenge was simple: watch the video, spot the homes, and track them down on QuintoAndar for a chance to win a year of free rent.

The story didn’t stop there. On social, Duda dropped daily clues, keeping fans guessing, scrolling, and completely hooked. More than 7,000 people found all the properties.

 
Results:

+ 54 million impressions

+ 24 million users reached

+ 240,000 visits to the website

+ 3x higher engagement than previous brand campaigns

+ Finalist at the Effie Awards

+ Winner in 5 categories at Brazilian Creative Club

QuintoAndar & Duda Beat — Meu Pisêro

A fresh visual identity for Sweden’s coolest gaming company.
8-BIT is a Swedish game studio powered by Wildlife Games. The goal was to create a bold, playful, and unmistakably punk brand—one that also stayed true to their mission: making games that bring people together.

We built the concept around one simple, powerful idea: "Together We Play." The logo? A dynamic mascot that can always split in two, embodying the collaborative spirit at the heart of 8-BIT.

Long live 8-BIT, the most fun we’ve ever had with a client.


8-Bit Bandits

Estud.io was invited to launch the new platform Liv Up Fresh Market, an online market with only certified products and suppliers and organic in natura foods. 

Liv Up — A market of only good choices

Palmeiras is a Brazilian football club with deep Italian roots, founded over 100 years ago by members of São Paulo’s Italian community. While the club now boasts a massive fanbase of over 16 million supporters spread across every state in Brazil, its European heritage remains a central part of its identity, with "Italianism" heavily influencing its branding and communication.

The new Puma Palmeiras kit tells a story worth celebrating. Its intricate pattern is inspired by the immigration cards given to Italians upon their arrival in Brazil. But this time, we shifted the focus. Instead of emphasizing the word "Italian," we highlighted "Immigrant"—a word that defines Brazil itself, a nation where nearly everyone has roots from somewhere else.

To bring this to life, we traveled across Brazil, uncovering Palmeiras fans in the most unexpected corners. We captured their passion, their connection to the club, and the pride of being a supporter, even from miles away from the stadium—immersing ourselves in the vibrant diversity of the country of football.


Palmeiras — Un club di immigrati

A campaign crafted for the launch of the PUMA CRUISE RIDER line, starring brand ambassador Bruna Marquezine.

The launch made waves across streets, stores, and the social media channels of both the brand and the artist. To elevate the experience, we also produced exclusive behind-the-scenes fashion films.

Adding a bold, personal touch, the photos were transformed with handcrafted art interventions by Estúdio Falha—bringing a unique, analog edge to a modern campaign.

PUMA — Cruise Rider

PUMA

Itaú

QuintoAndar

Liv Up

Prime Video

Stone

AMARO

Vibe Saúde

Wildlife

Sallve

Pingoo

Selected Clients

Independent brazilian women-owned creative label based in Portland (OR) working worldwide

Direção criativa. Storytelling para marcas. Estratégia com design. Produção com craft. Conteúdo com conteúdo. 

Sempre deixamos o trabalho falar por nós e fizemos uma difícil seleção de um pouco de tudo que já fizemos para nossos clientes locais e globais.

Independent brazilian women-owned creative label based in Portland (OR) working worldwide

PUMA — History doesn't repeat itself

PUMA — History doesn't repeat itself

For everything that matters to you, there is an insurance at Itaú

Liv Up — Food, if you care

QuintoAndar & Duda Beat — Meu Pisêro

QuintoAndar & Duda Beat — Meu Pisêro

8-Bit Bandits

8-Bit Bandits

Liv Up — A market of only good choices

Palmeiras — Un club di immigrati

PUMA — Cruise Rider

PUMA — Cruise Rider

We've always let the work do the talking, and we've carefully selected a little of everything we've done for our local and global clients.

Creative Boutique

Brand Consulting

Brand ID Development

Design

Production Company

Special Projects

Social & Creator Content

PUMA